Parcel vs LTL vs FTL Mode Optimizer: Stop Guessing the Cheapest Way to Ship
Enter an order's weight, dimensions, piece count, and zone — and get the cheapest sensible shipping mode (parcel, LTL pallet, or full truckload) with estimated savings, before a coordinator approves the route.
A web tool where you enter or import an order profile, it estimates cost per shipping mode using your own rate assumptions and dimensional-weight rules, recommends the cheapest sensible mode with the dollar savings, a coordinator reviews and approves, and it saves a route tag and exports a routed-order CSV — with exceptions flagged for a human.
Before you start
- A Supabase account (free)
- A Vercel account (free)
- A Resend account (free)
- A CSV of your per-mode rate assumptions (parcel, LTL, FTL)
- Claude Code or any AI coding agent
The problem this kills
Every order leaves your dock on a mode somebody picked — and most of the time, that somebody picked it by habit. Three heavy boxes go out as parcel because that's what the desk always does, when one LTL pallet would have been half the price. A light, bulky shipment gets billed by dimensional weight and quietly costs triple. A coordinator books LTL for a load that's really a full truckload, and the carrier reclassifies it after the fact with a surprise charge. Nobody is being careless — they're just eyeballing weight and piece count under time pressure, with no quick way to compare what each mode would actually cost.
The frustrating part is that the math is knowable. Your weight, dimensions, piece count, and destination zone are sitting right there on the order. Parcel carriers bill the greater of actual and dimensional weight (a size-based weight that punishes light, bulky boxes). LTL has pallet-build thresholds where stacking boxes onto one pallet beats paying per parcel. Above a certain volume, a full truckload is cheaper than a pile of pallets. You just need something that runs all three estimates side by side and recommends the cheapest sensible mode — and you do not need to be a developer to build it.
What you'll build
A simple internal web tool for your shipping desk. You enter an order profile — total weight, the dimensions and count of the pieces, and the destination zone or distance — or import a batch of orders from a CSV. Using your own per-mode rate assumptions (loaded from a CSV, no carrier API required), the tool estimates the cost three ways: shipped as multiple parcels, consolidated onto one or more LTL pallets, or as a full truckload (FTL). It applies parcel dimensional-weight rules and your pallet-build thresholds, then recommends the cheapest sensible mode and shows the estimated savings versus the others — in plain English, with the assumptions it used. Your coordinator reviews the recommendation, approves or overrides it with a reason, and only then does the tool save a route tag on the order and add it to a routed-order export. Anything unusual — oversize pieces, a tie between modes, missing dimensions — gets flagged as an exception for a human instead of being silently routed.
What's inside the Implementation Plan
The downloadable plan is a step-by-step file you paste into an AI coding agent. It opens by interviewing you about your business — how you pick modes today and who does it, the systems and spreadsheets your orders live in, the exact fields and units in your order data, the rate assumptions and accessorial charges you work with, your real pallet-build and truckload thresholds, your typical and peak order volumes, and the messy edge cases that trip your desk up. It reads a short spec back to you for a thumbs-up, then builds the tool around your numbers and rules instead of a generic template. From there it walks the agent through the data model, the rate-card import, the per-mode cost engine (including dimensional weight and pallet builds), the recommendation logic, the review-and-approve screen, the human gate, and the routed-order and exceptions exports. Every step ends with a ready-to-copy prompt.
The governance it includes (this is the point)
This isn't a toy. The plan builds in the controls a real operation needs: login so only your team can use it, row-level security so people only see their own organization's orders, a complete audit trail of every recommendation, approval, and override (who, what, when, and why), a hard human-approval gate so no order is tagged or routed until a coordinator signs off, and duplicate guards keyed on the order number so the same order can't be processed and routed twice. The whole tool exists to make a careful human decision fast — the AI does the math and drafts the recommendation, a person makes the call.
Who it's for
Shipping coordinators, fulfillment leads, and logistics managers who pick parcel-vs-LTL-vs-truckload by habit and suspect they're leaving money on the table. If you can describe how you decide what goes on a pallet and what your modes roughly cost, you can build this.
You've got this — open the plan, paste the first prompt, and you'll be running real orders through your first mode comparison this weekend.